151: "Does External Chaos Really Create Internal Opportunity? (reflections on Adam Plouffe)
🧠 Erik’s Take
After reflecting on his conversation with Adam Plouffe, Erik realized something important: some of the most brilliant leadership thinking in the world lives quietly inside companies we rarely hear about.
Adam may never write a leadership book or keynote a major conference—but the frameworks he uses every day inside Brunswick Steel reveal the kind of thoughtful, disciplined leadership that keeps organizations strong through uncertainty.
For Erik, the conversation reinforced a powerful truth: great leadership often happens far away from the spotlight, inside teams solving real problems every day.
🎯 Top Insights from the Interview
1. Patience Is a Competitive Advantage
Adam shared the parable of the Chinese farmer—a reminder that events we interpret as good or bad in the moment may turn out very differently over time.
Great leaders resist overreacting. They stay patient, stay disciplined, and continue building strong organizations regardless of external volatility.
2. External Chaos Creates Internal Opportunity
Tariffs, geopolitical shifts, and supply chain disruptions are reshaping industries like steel manufacturing.
But those same pressures act as a market filter. Companies with strong leadership, strong culture, and disciplined operations survive. Others disappear.
3. Leaders Must Manage Their Own Emotions First
Adam referenced a Napoleon quote that stuck with Erik: Panic in private. Be positive in front of your troops.. Leadership requires processing uncertainty privately so that teams can move forward with confidence. But Erik also notes the balance: positivity cannot become denial of reality.
4. Adaptive Leadership Is Real Leadership
One of Erik’s favorite examples from the interview was Adam intentionally positioning himself as the “bad guy” to unify a divided team. The result?
The team rallied together against a common problem and began collaborating more effectively. Great leaders adapt their approach based on what their team needs—not based on their own comfort.
🧩 The Personal Layer
Erik reflected on a simple but powerful question Adam’s boss once asked him:
“How do you know if you’ve had a good day?”
That question highlights something many leaders overlook:
Without clear metrics, progress becomes emotional instead of measurable.
Whether in manufacturing, sales, or leadership development, knowing how to keep score changes how people work.
🧰 From Insight to Action
Erik walked away with one practical framework he plans to adopt immediately: UCOW.
The acronym stands for:
- Understanding
- Capabilities
- Obstacles
- Willingness
When something goes wrong, leaders should diagnose the issue through these four lenses.
The key insight:
Only one of these—willingness—is actually the employee’s responsibility.
The others are leadership responsibilities:
- Teaching understanding
- Developing capabilities
- Removing obstacles
That mindset creates a culture where problems get solved instead of blamed.
🗣️ Notable Quotes
“Sometimes the best leadership you’ll ever see is happening inside companies you’ve never heard of.”
“Panic in private. Be positive in front of your troops.”“External chaos tends to eliminate companies that didn’t build strong foundations.”
“How do you know if you’ve had a good day?”
“Only one part of UCOW belongs to the employee. The rest belong to leadership.”
🔗 Links & Resources




